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	<description>Marketing Communications • Celebrity Placement • Consulting</description>
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		<title>Doris Raymond Profiled as Queen of Vintage Fashion on Forbes.com</title>
		<link>http://update.sprla.com/wp/?p=1128</link>
		<comments>http://update.sprla.com/wp/?p=1128#comments</comments>
		<pubDate>Tue, 07 Sep 2010 23:33:01 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Placement]]></category>
		<category><![CDATA[Doris Raymond]]></category>
		<category><![CDATA[Forbes]]></category>
		<category><![CDATA[The Way We Wore]]></category>
		<category><![CDATA[Vintage Fashion]]></category>

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		<description><![CDATA[Forbes Lifestyle Reporter Hannah Elliott writes a very interesting profile on Doris Raymond of The Way We Wore in a recent blog post. Click here for the full article.]]></description>
			<content:encoded><![CDATA[<p><a href="http://update.sprla.com/wp/wp-content/uploads/2010/09/forbes_logo_main.jpg"><img class="alignnone size-full wp-image-1129" title="forbes_logo_main" src="http://update.sprla.com/wp/wp-content/uploads/2010/09/forbes_logo_main.jpg" alt="" width="280" height="70" /></a></p>
<p>Forbes Lifestyle Reporter Hannah Elliott writes a very interesting profile on Doris Raymond of The Way We Wore in a recent blog post.</p>
<p>Click <a href="http://blogs.forbes.com/hannahelliott/2010/09/03/the-best-treasure-hunter-in-vintage-fashion/">here</a> for the full article.</p>
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		<title>Christina Applegate Tweets: Sunday Rocks New Fave T Shirt</title>
		<link>http://update.sprla.com/wp/?p=1122</link>
		<comments>http://update.sprla.com/wp/?p=1122#comments</comments>
		<pubDate>Thu, 02 Sep 2010 19:11:01 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Celebrity]]></category>
		<category><![CDATA[New Media]]></category>
		<category><![CDATA[Christina Applegate]]></category>
		<category><![CDATA[Christina Applegate Style]]></category>
		<category><![CDATA[Christina Applegate Twitter]]></category>
		<category><![CDATA[Sunday Rocks]]></category>

		<guid isPermaLink="false">http://update.sprla.com/wp/?p=1122</guid>
		<description><![CDATA[Christina Applegate tweets about Sunday Rocks tee shirts! &#8220;I have officially found my favorite shirt. Sunday Rocks off the shoulder. Sooooooo comfortable, it&#8217;s pure joy..yes a shirt can be pure joy.&#8221; @1capplegate www.sundayrocksclothing.com]]></description>
			<content:encoded><![CDATA[<p>Christina Applegate tweets about Sunday Rocks tee shirts!</p>
<p>&#8220;I have officially found my favorite shirt. Sunday Rocks off the shoulder. Sooooooo comfortable, it&#8217;s pure joy..yes a shirt can be pure joy.&#8221; @1capplegate</p>
<p><a href="http://www.sundayrocksclothing.com">www.sundayrocksclothing.com</a></p>
<p><a href="http://update.sprla.com/wp/wp-content/uploads/2010/09/Sunday-Rocks.jpg"><img class="alignnone size-full wp-image-1123" title="Christina Applegate's Favorite Tee" src="http://update.sprla.com/wp/wp-content/uploads/2010/09/Sunday-Rocks.jpg" alt="" width="119" height="200" /></a></p>
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		<title>Jessica Alba Spotted in &#8220;Atlanta&#8221; Shoe by Corso Como</title>
		<link>http://update.sprla.com/wp/?p=1112</link>
		<comments>http://update.sprla.com/wp/?p=1112#comments</comments>
		<pubDate>Tue, 31 Aug 2010 22:51:59 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Celebrity]]></category>
		<category><![CDATA[Celebrity Dressing]]></category>
		<category><![CDATA[Corso Como]]></category>
		<category><![CDATA[Jessica Alba]]></category>
		<category><![CDATA[Shoes]]></category>

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		<description><![CDATA[We spotted Jessica Alba in a pair of &#8220;Atlanta&#8221; flats by Corso Como at JFK airport. The shoes are coming soon to corsocomoshoes.com .]]></description>
			<content:encoded><![CDATA[<p><a href="http://update.sprla.com/wp/wp-content/uploads/2010/08/Atlanta-8.30.jpg"><img class="alignnone size-medium wp-image-1113" title="Jessica Alba" src="http://update.sprla.com/wp/wp-content/uploads/2010/08/Atlanta-8.30-187x300.jpg" alt="" width="187" height="300" /></a> <a href="http://update.sprla.com/wp/wp-content/uploads/2010/08/Screen-shot-2010-08-31-at-3.50.14-PM.png"><img class="alignnone size-full wp-image-1114" title="Jessica Alba Shoe" src="http://update.sprla.com/wp/wp-content/uploads/2010/08/Screen-shot-2010-08-31-at-3.50.14-PM.png" alt="" width="288" height="186" /></a></p>
<p>We spotted Jessica Alba in a pair of &#8220;Atlanta&#8221; flats by Corso Como at JFK airport. The shoes are coming soon to <a href="http://www.corsocomoshoes.com">corsocomoshoes.com</a> .</p>
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		<title>Maura Tierney Wears Vintage from The Way We Wore to Emmys!</title>
		<link>http://update.sprla.com/wp/?p=1088</link>
		<comments>http://update.sprla.com/wp/?p=1088#comments</comments>
		<pubDate>Mon, 30 Aug 2010 18:00:32 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Celebrity]]></category>
		<category><![CDATA[Emmy's Fashion]]></category>
		<category><![CDATA[Maura Tierney]]></category>

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		<description><![CDATA[Actress Maura Tierney wore a vintage gown from The Way We Wore to the 62nd Annual Primetime Emmy Awards. This is her first public appearance since winning her battle with breast cancer. Congratulations Maura, you couldn&#8217;t have looked more gorgeous!!]]></description>
			<content:encoded><![CDATA[<p><a href="http://update.sprla.com/wp/wp-content/uploads/2010/08/Screen-shot-2010-08-30-at-11.02.02-AM.png"><img class="alignnone size-medium wp-image-1093" title="Maura Tierney" src="http://update.sprla.com/wp/wp-content/uploads/2010/08/Screen-shot-2010-08-30-at-11.02.02-AM-215x300.png" alt="" width="215" height="300" /></a></p>
<p>Actress Maura Tierney wore a vintage gown from The Way We Wore to the 62nd Annual Primetime Emmy Awards. This is her first public appearance since winning her battle with breast cancer.</p>
<p>Congratulations Maura, you couldn&#8217;t have looked more gorgeous!!</p>
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		<title>7&#215;7 Introduces the 2010 Style Council Featuring gr.dano</title>
		<link>http://update.sprla.com/wp/?p=1065</link>
		<comments>http://update.sprla.com/wp/?p=1065#comments</comments>
		<pubDate>Thu, 26 Aug 2010 18:43:28 +0000</pubDate>
		<dc:creator>Sara Stein</dc:creator>
				<category><![CDATA[California Design Biennial]]></category>
		<category><![CDATA[gr.dano]]></category>
		<category><![CDATA[San Francisco]]></category>

		<guid isPermaLink="false">http://update.sprla.com/wp/?p=1065</guid>
		<description><![CDATA[The Sartorialists: Brian Scheyer and Jill Giordano, founders and designers, gr.dano For those of us with high hopes for the state of San Francisco’s fashion reputation, Jill Giordano and Brian Scheyer are the couple to watch. Since launching gr.dano in 2006, the design duo has grown from a small upstart line to one garnering national [...]]]></description>
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<h1>The Sartorialists: Brian Scheyer and Jill Giordano, founders and designers, gr.dano</h1>
<p>For those of us with high hopes for the state of San Francisco’s fashion reputation, Jill Giordano and Brian Scheyer are the couple to watch. Since launching gr.dano in 2006, the design duo has grown from a small upstart line to one garnering national attention. Season after season, they produce neutral-hued, architecturally-inspired women’s apparel in versatile yet structurally sophisticated silhouettes, right from their SoMa studio. Their latest coup? Joining the ranks of past recipients (such as Rodarte and Trina Turk) as fashion honorees in this year’s California Design Biennial, on view at the Pasadena Museum of California Art through Oct. 31.</p>
<p><strong>As partners, how similar is your fashion sense?</strong><br />
BS: We agree on almost everything, don’t you think?</p>
<p>JG: No, but we pull the best out of each other’s design ideas and push them to a place neither of us could have gone to on our own.</p>
<p><strong>What’s an essential wardrobe staple every San Franciscan should have?</strong><br />
BS: Accept that it’s cold nine months out of the year in San Francisco, and invest in an amazing coat.</p>
<p><strong>If you were a fabric, what would you be?</strong><br />
BS: Probably that stuff they make disposable diapers out of.</p>
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<div>By <a href="http://www.7x7.com/user/19">Lorraine Sanders</a> on August 25, 2010 3:48 PM</div>
<div>Photo by Alex Farnum, Photo Assistants: Sonya Yruel and Carmel Cottingham</div>
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		<title>Rachel Zoe&#8217;s Picks &#8211; Corso Como</title>
		<link>http://update.sprla.com/wp/?p=1045</link>
		<comments>http://update.sprla.com/wp/?p=1045#comments</comments>
		<pubDate>Fri, 20 Aug 2010 18:20:34 +0000</pubDate>
		<dc:creator>Sara Stein</dc:creator>
				<category><![CDATA[Corso Como]]></category>
		<category><![CDATA[Rachel Zoe]]></category>

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		<description><![CDATA[Celebrity stylist and star of &#8220;The Rachel Zoe Project&#8221; selects S.PR client Corso Como Ballasox (Festive) and Frankfurt flats as two of her favorites on Piperlime.com.]]></description>
			<content:encoded><![CDATA[<p>Celebrity stylist and star of &#8220;The Rachel Zoe Project&#8221; selects S.PR client Corso Como Ballasox (Festive) and Frankfurt flats as two of her favorites on Piperlime.com.</p>
<div id="attachment_1048" class="wp-caption alignnone" style="width: 310px"><img class="size-medium wp-image-1048 " src="http://update.sprla.com/wp/wp-content/uploads/2010/08/RZ-CC-Picks-300x82.jpg" alt="Corso Como BallaSox " width="300" height="82" /><p class="wp-caption-text">Corso Como Ballasox- the foldable ballet flat with the sewn-in sock</p></div>
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		<title>Let&#8217;s Hear it for the Boys!</title>
		<link>http://update.sprla.com/wp/?p=1033</link>
		<comments>http://update.sprla.com/wp/?p=1033#comments</comments>
		<pubDate>Thu, 19 Aug 2010 21:57:03 +0000</pubDate>
		<dc:creator>Sara Stein</dc:creator>
				<category><![CDATA[Celebrity]]></category>

		<guid isPermaLink="false">http://update.sprla.com/wp/?p=1033</guid>
		<description><![CDATA[What do Hollywood hunks Kellan Lutz, Sterling Knight &#38; Matt Lanter have in common? They are all fans of Sunday Rocks, the Los Angeles t-shirt collection by Angela Locke. These men&#8217;s &#38; women&#8217;s bamboo t-shirts retail for $38 &#8211; $55 and are available at www.sundayrocksclothing.com]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-medium wp-image-1034" src="http://update.sprla.com/wp/wp-content/uploads/2010/08/Sunday-Rocks-boys1-300x149.jpg" alt="Sunday Rocks boys" width="300" height="149" /></p>
<p>What do Hollywood hunks Kellan Lutz, Sterling Knight &amp; Matt Lanter have in common? They are all fans of <strong>Sunday Rocks</strong>, the Los Angeles t-shirt collection by Angela Locke. These men&#8217;s &amp; women&#8217;s bamboo t-shirts retail for $38 &#8211; $55 and are available at www.sundayrocksclothing.com</p>
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		<title>Jessica Alba Wears Corso Como Sandals</title>
		<link>http://update.sprla.com/wp/?p=1015</link>
		<comments>http://update.sprla.com/wp/?p=1015#comments</comments>
		<pubDate>Wed, 18 Aug 2010 22:55:02 +0000</pubDate>
		<dc:creator>Sara Stein</dc:creator>
				<category><![CDATA[Celebrity]]></category>
		<category><![CDATA[Celebrity Dressing]]></category>
		<category><![CDATA[Corso Como]]></category>
		<category><![CDATA[Jessica Alba]]></category>

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		<description><![CDATA[Corso Como djulia sandal made their debut on leading lady Jessica Alba. The sandals are avalable in beige or gray suede and are embellished with fruit and flower details. Checkout more from Corso Como at www.corsocomoshoes.com]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-medium wp-image-1016" src="http://update.sprla.com/wp/wp-content/uploads/2010/08/jessica-alba-out-and-about-150x300.jpg" alt="jessica-alba-out-and-about" width="150" height="300" /><img class="alignnone size-medium wp-image-1017" src="http://update.sprla.com/wp/wp-content/uploads/2010/08/djulia-300x227.jpg" alt="djulia" width="188" height="142" /></p>
<p><strong>Corso Como </strong>djulia sandal made their debut on leading lady Jessica Alba. The sandals are avalable in beige or gray suede and are embellished with fruit and flower details. Checkout more from Corso Como at www.corsocomoshoes.com</p>
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		<title>Los Angeles Times Blogs About Horiyoshi the Third</title>
		<link>http://update.sprla.com/wp/?p=993</link>
		<comments>http://update.sprla.com/wp/?p=993#comments</comments>
		<pubDate>Fri, 06 Aug 2010 01:06:28 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Placement]]></category>
		<category><![CDATA[Los Angeles Times]]></category>

		<guid isPermaLink="false">http://update.sprla.com/wp/?p=993</guid>
		<description><![CDATA[We&#8217;re thinking the whole tattoo art/clothing line thing may have just about run its course, but if you still find yourself hankering for some threads covered in tattoo flash art but worry about being mistaken for a &#8220;Jersey Shore&#8221; housemate, check out Horiyoshi the Third, a line of high-end men&#8217;s and women&#8217;s casual clothes, scarves and [...]]]></description>
			<content:encoded><![CDATA[<p style="margin-top: 10px; margin-right: 0px; margin-bottom: 10px; margin-left: 0px; line-height: 20px; text-align: left; padding: 0px;"><span style="line-height: 19px;"><a href="http://latimesblogs.latimes.com/alltherage/2010/08/meet-japanese-tattoo-master-horiyoshi-the-third-.html"><img class="alignnone size-medium wp-image-994" title="lat_header_logo" src="http://update.sprla.com/wp/wp-content/uploads/2010/08/lat_header_logo-300x46.gif" alt="lat_header_logo" width="300" height="46" /></a></span></p>
<p style="margin-top: 10px; margin-right: 0px; margin-bottom: 10px; margin-left: 0px; line-height: 20px; text-align: left; padding: 0px;"><a rel="attachment wp-att-995" href="http://update.sprla.com/wp/?attachment_id=995"><img class="alignnone size-medium wp-image-995" title="6a00d8341c630a53ef013485dfb73b970c-600wi" src="http://update.sprla.com/wp/wp-content/uploads/2010/08/6a00d8341c630a53ef013485dfb73b970c-600wi-300x156.jpg" alt="6a00d8341c630a53ef013485dfb73b970c-600wi" width="300" height="156" /></a></p>
<p style="margin-top: 10px; margin-right: 0px; margin-bottom: 10px; margin-left: 0px; line-height: 20px; text-align: left; padding: 0px;">We&#8217;re thinking the whole tattoo art/clothing line thing may have just about run its course, but if you still find yourself hankering for some threads covered in tattoo flash art but worry about being mistaken for a &#8220;Jersey Shore&#8221; housemate, check out <a style="font-weight: normal; color: #2262cc; text-decoration: none;" href="http://www.horiyoshi-thethird.com/" target="_blank">Horiyoshi the Third</a>, a line of high-end men&#8217;s and women&#8217;s casual clothes, scarves and jewelry that&#8217;s so to the market its second stateside season&#8217;s just now hitting store shelves.</p>
<p style="margin-top: 10px; margin-right: 0px; margin-bottom: 10px; margin-left: 0px; line-height: 20px; text-align: left; padding: 0px;">The namesake (and co-founder) of the line is Japanese tattoo artist <a style="font-weight: normal; color: #2262cc; text-decoration: none;" href="http://www.ne.jp/asahi/tattoo/horiyoshi3/" target="_blank">Horiyoshi III</a>, who has been inking skin in his Yokohama studio for the last 35 years, specializing in a classical Japanese woodblock print style and imagery of mythological creatures, warriors and the natural elements.</p>
<p style="margin-top: 10px; margin-right: 0px; margin-bottom: 10px; margin-left: 0px; line-height: 20px; text-align: left; padding: 0px;">Although Horiyoshi III and co-founder Steve Suk launched the line overseas back in October 2008*, and the brand is already distributed in Japan and Europe, the collection didn&#8217;t reach the tattoo-art-saturated shores of the U.S. until about six months ago &#8212; where, it was promptly picked up by some of the highest profile boutiques around (locally that means Ron Herman at Fred Segal Center Melrose and Maxfield in West Hollywood).</p>
<p style="margin-top: 10px; margin-right: 0px; margin-bottom: 10px; margin-left: 0px; line-height: 20px; text-align: left; padding: 0px;">We just spent some time flipping through the label&#8217;s Fall/Winter 2010-2011 <a style="font-weight: normal; color: #2262cc; text-decoration: none;" href="http://www.horiyoshi-thethird.com/collections/fall-winter-2010.html" target="_blank">online look book</a>, and the clean, monochrome depictions of masks, tentacles, bamboo and feathers on merino wool turtlenecks, T-shirts, shawls, hoodies and scarves is a welcome departure from the cacophony of clutter that defines most tattoo-inspired apparel.</p>
<p style="margin-top: 10px; margin-right: 0px; margin-bottom: 10px; margin-left: 0px; line-height: 20px; text-align: left; padding: 0px;">What remains to be seen is now that Horiyoshi the Third has opened a beachhead in the U.S. market, will the American consumers have the intestinal fortitude to open their collective wallets for $160 tattooed T-shirts and $950 inked-up outerwear?</p>
<p style="margin-top: 10px; margin-right: 0px; margin-bottom: 10px; margin-left: 0px; line-height: 20px; text-align: left; padding: 0px;">We&#8217;re guessing that if it can happen anywhere, it&#8217;ll be here in Los Angeles. So stay tuned.</p>
<p style="margin-top: 10px; margin-right: 0px; margin-bottom: 10px; margin-left: 0px; line-height: 20px; text-align: left; padding: 0px;">&#8211; Adam Tschorn</p>
<p style="margin-top: 10px; margin-right: 0px; margin-bottom: 10px; margin-left: 0px; line-height: 20px; text-align: left; padding: 0px;"><em>Photos: Pieces from the Fall/Winter 2010-2011 Horiyoshi the Third tattoo-inspired casual wear collection, the second season to be distributed in the U.S. Credit: Adam Whitehead</em></p>
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		<title>Young Hollywood Loves Sunday Rocks</title>
		<link>http://update.sprla.com/wp/?p=979</link>
		<comments>http://update.sprla.com/wp/?p=979#comments</comments>
		<pubDate>Thu, 05 Aug 2010 22:45:49 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Celebrity]]></category>
		<category><![CDATA[Kellan Lutz]]></category>
		<category><![CDATA[Matt Latner]]></category>
		<category><![CDATA[Paris Hilton]]></category>

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		<description><![CDATA[Sunday Rocks is fast becoming the tee shirt brand of choice among young hot Hollywood! Paris Hilton, Kellan Lutz and Matt Latner have all been spotted wearing the tees this past week!]]></description>
			<content:encoded><![CDATA[<p>Sunday Rocks is fast becoming the tee shirt brand of choice among young hot Hollywood!</p>
<p>Paris Hilton, Kellan Lutz and Matt Latner have all been spotted wearing the tees this past week!</p>
<p><a rel="attachment wp-att-981" href="http://update.sprla.com/wp/?attachment_id=981"><img class="alignnone size-medium wp-image-981" title="Unknown" src="http://update.sprla.com/wp/wp-content/uploads/2010/08/Unknown-225x300.jpg" alt="Unknown" width="225" height="300" /></a> <a rel="attachment wp-att-982" href="http://update.sprla.com/wp/?attachment_id=982"><img class="alignnone size-medium wp-image-982" title="0005" src="http://update.sprla.com/wp/wp-content/uploads/2010/08/0005-198x300.jpg" alt="0005" width="198" height="300" /></a> <a rel="attachment wp-att-983" href="http://update.sprla.com/wp/?attachment_id=983"><img class="alignnone size-medium wp-image-983" title="39194_10150242890755501_888995500_14075432_5165937_n" src="http://update.sprla.com/wp/wp-content/uploads/2010/08/39194_10150242890755501_888995500_14075432_5165937_n-300x225.jpg" alt="39194_10150242890755501_888995500_14075432_5165937_n" width="300" height="225" /></a></p>
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